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BrightWave Marketing and EmailStatCenter.com Added as Major Sponsors of the Email Experience CouncilJuly 26, 2007; 05:53 AM In March 2007, the eec joined forces with BrightWave Marketing to launch EmailStatCenter.com, which has become the leading authority on email marketing metrics and has been enthusiastically embraced by its industry colleagues. BrightWave Marketing, a boutique email marketing services firm that works with clients like ACS, Floor & Décor and Lowe's, has been an early active member of the eec and looked to expand their commitment to the eec. "The Email Experience Council has led the email industry through one of the most important transitions in our history and has shown great leadership, ambitious initiatives and brought a fragmented industry together, all in a short time period," said Simms Jenkins, Founder and Principal of BrightWave Marketing and EmailStatCenter.com. "We felt BrightWave Marketing and EmailStatCenter.com should continue to support this key group and remain closely involved with its development. We look forward to contributing and improving the future of email marketing and using these shared learnings and best practices with our clients and peers." Jeanniey Mullen, Founder and Chairwoman of the eec, Executive Director and Senior Partner of Email Marketing at OgilvyOne worldwide, stated, "As the email marketing community continues to evolve, the need for passionate advocates in the space is critical to continued growth and success. BrightWave Marketing's strategic and technical leadership and EmailStatCenter.com's visionary methodology for capturing and sharing key data points and information is a powerful combination. The eec is proud to enter into this strategic partnership. Moving forward the combined benefits will offer a powerpacked resource for email marketers worldwide."
About BrightWave Marketing The company's primary areas of service are Email Marketing, Creative Services, eMarketing Strategy & Planning, Legislation & Customer Privacy Expertise, Data Services & List Hygiene/Management and Search Engine Keyword Buy Management. Headquartered in Atlanta, GA, BrightWave Marketing has done work for a blue chip client roster including ACS, BellSouth, CoreNet Global, Floor & Décor, GMAC Insurance, Lowe's and Whole Foods as well as leading advertising and marketing firms. For more information, please visit www.BrightWaveMarketing.com
About EmailStatCenter.com
About the Email Experience Council (eec) |
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